MyLife
CriticalOpt-out now requires creating an account before submitting a removal request.
Users must provide additional personal information (email + name) to remove existing information. Counterintuitive and likely a retention tactic.
Data brokers change their opt-out processes more often than you'd think — and they don't announce it. This page is a running log of every change our Freshness Engine detects. If you followed instructions that are more than a few weeks old, check here first.
Opt-out now requires creating an account before submitting a removal request.
Users must provide additional personal information (email + name) to remove existing information. Counterintuitive and likely a retention tactic.
Added CAPTCHA to opt-out submission form.
Slight friction increase. Process otherwise unchanged.
Phone number verification now required before opt-out is processed.
Previously only needed email. Users without a phone number on file may be blocked.
Opt-out page URL changed. Previous URL returns 404.
Anyone using bookmarked or cached instructions will hit a dead end.
Added email verification requirement to opt-out flow.
Adds 2–3 days to removal processing. Users who submitted before this change are unaffected.